EST. PORTLAND, MAINE
CALO&CO
A Marketing & GTM Agency
BRINGING A BRAND TO LIFE
Guanaco Leather Goods
STRATEGIC BY DESIGN

We chart the course,
you
make
waves.
At CALO&CO, we turn ideas into action—helping brands connect with customers and accelerate growth.
A NEW STRATEGIC APPROACH
Fuego On-Demand Pay
Redefined the payment app’s narrative, go-to-market motion, and sales enablement approach.
7x ⬆️
bookings increase
70% ⬆️
win rate increase
WHAT WE'RE BEST AT
Services
As creative strategists, we specialize marketing x y z with three tiers of offerings or whatever.
Start the Voyage
For founders, start-ups, and small businesses getting things off the ground.
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BRAND IDENTITY & MESSAGING
-
MARKETING STRATEGY
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ONLINE STORES & SOCIAL MEDIA
-
PRICING & PACKAGING STRATEGY
-
SMALL BUSINESS COACHING
-
WEBSITE DESIGN & SET UP
Starting the Voyage
For founders, start-ups, and small businesses getting things off the ground.
BRAND IDENTITY & MESSAGING
MARKETING STRATEGY
ONLINE STORES & SOCIAL MEDIA
PRICING & PACKAGING STRATEGY
SMALL BUSINESS COACHING
WEBSITE DESIGN & SET UP
Catching the Wind
For growing teams ready to refine their strategy, strengthen their positioning, and grow with purpose.
BRAND REFRESHES & REBRANDS
CAMPAIGN & CONTENT PLANNING
MARKETING & GROWTH STRATEGY
PRICING & PACKAGING STRETAGY
SALES COACHING & PLAYBOOKS
WORKFLOW & SYSTEMS SUPPORT
Navigating Open Waters
For established organizations and enterprises needing senior-level support or fractional expertise.
APPLIED AI STRATEGY
FRACTIONAL PRODUCT MARKETING
FRACTIONAL SALES ENABLEMENT
GO-TO-MARKET STRATEGY
MARKETING CAMPAIGN STRATEGY
PRICING & PACKAGING STRATEGY
NOT SURE WHERE TO BEGIN?
Tell us what you're creating—we’ll steer.
MEET THE CAPTAIN
Mike Calo
A marketing and GTM leader who blends strategy and creativity to launch products, campaigns, and experiences that deliver results.
"Mike is a master of his craft and comes highly recommended."
JoAnn Dorio
FOUNDER, HERO'S JOURNEY COACHING
LET'S CREATE
Contact Us
Share a few details, and we’ll schedule a call to discuss your goals.











